Shopify Design & Copywriting for The Roster

The Roster approached me with a need for a high-converting Shopify site. The existing website wasn't delivering the conversion rates they hoped for, and they felt the brand's story wasn't shining through. I developed a tailored solution by reworking the site’s layout, enhancing user flow, and integrating on-brand, engaging copy. Each section was designed to speak directly to their target audience, with cheeky and flirty titles, product summaries, and a fragrance layering quiz. The final design improved customer engagement, resulting in a more intuitive shpping experience. Additionally, the SEO-optimized product pages and strategic CTA placements were key in boosting both conversion rates and overall site performance.

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Client Testimonial:

"I can say with absolutely confidence this is one of the best partnership decisions I made for my brand! I found Out Brand Them when I was searching for someone to give our website a much-needed glow-up, and she exceeded every expectation. Not only did they respond quickly and jumped right in, but from the start, they completely understood our brand image and brought it to life effortlessly. They were positive and bubbly every step of the way. Their organization and attention to detail were top-notch, and they delivered a site that looks amazing. In a sea of services being thrown at you left and right, Out Brand Them is that rare gem you dream of finding. They were an absolute joy to work with!"